Paytm app paytm app6/29/2023 ![]() ![]() Paytm’s founder Vijay Shekhar Sharma is a savvy entrepreneur, and he’s nothing if not ambitious. ‘Paytm accepted here’ signs became ubiquitous as digitization took off.Īccording to the 2019 HBS case, China’s Alibaba group took a stake of more than 40% in Paytm in 2015, and that helped sharpen its focus and fuel its growth. ![]() ![]() They were also the principal beneficiary of the 2016 demonetization. It is now a marketplace and a distribution channel with some 400 million end users. Paytm has moved into e-commerce, travel, insurance, gaming, and investments. Redbus and Uber), they have made a name for themselves in the broader payments market. for recharging a mobile phone), then moving on to local transport (eg. Starting off by enabling small payments to vendors (eg. I teach a Harvard Business School case study on them, and it’s remarkable how they have identified and exploited opportunities. ![]()
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